We’re Growth-to-Scale Experts!

We’re Growth-to-Scale Experts!

 

We talk about growing-to-scale a lot. Our methodology for growing businesses to scale is operations, more specifically, processes, systems, and people.

This is not to be confused with growth. If your thought is “I’m confused. I want to grow my business. What’s wrong with that?” Nothing is wrong with growth, but consider the trickle down impact of that growth on your resources and overhead. 

Growth is expanding your business through bottom line profitability and market share presence.

• Imagine creating a new revenue stream, bringing on a new department, or creating a new product line.
• With growth, revenue is added at the same pace as resources are added, almost a one-for-one. There are also growth strategies that are full out growth focused without any focus on resources.
• This looks like: “Focus on making money, we’ll figure everything else out later.” 

Scaling your business creates an environment through processes, procedures, and systems that sets your business up to quickly adapt to success as you’re currently experiencing it.

• Think of scaling like revenue leading the way at 90mph in an open horse-driven buggy, and a cart of resources running behind it at 75 mph, picking up the few bits and pieces that fell off since the revenue was moving that fast.
• Revenue is added at a much faster rate than resources, so the latter is left to play catch up. Comprehensive and thorough catch up, but nevertheless still lagging behind.

Food for thought: Organizations will often solicit and bombard with sales leads and appointments and email lists for a fee, but that is potential growth. That is not scaling a business. Those potential growth leads are only valuable if there is a comprehensive system of processes in place in order to turn those leads into sales. 

This is where we come in…

Scaling growth is about creating business models and redesigning an organization to measurably and efficiently generate consistent revenue with processes and systems without stalling, rushing and then waiting, or adding extra cost, overhead, and resources.

It’s about taking stock of what currently exists and what measures need to be taken to minimize or stabilize the spend AND increase revenue. 

It’s deployed through processes, systems, and people management.

 

Here’s the takeaway: growth is satisfying on the front end, but scale is satisfying in the long run. Investing in processes and procedures sets you up to become a growth-to-scale organization.

If you are in need of standardizing processes and systems to become a growth-to-scale organization, let’s get started.