Time Tracking:
Are You Missing Out On $5K+ You’ve Already Earned?
This just occurred with a client of ours, and I thought it would be incredibly beneficial to share.
Here’s the situation: You have an agency which bills (at least some) clients on an hourly basis.
There are 3 main areas you can miss out on billing:
- The contract doesn’t clearly define billable tasks
- Your staff doesn’t track/log their time
- Your staff logs their time, but it is inaccurate
This is GREAT example why ops work is *continuous improvement* and NOT “once and done”
In this example, we’ve been on retainer for operational help with our consulting agency client for 5 months (For reference, our client is trending around $1.5M/year in revenue). Here’s the process we followed in those 5 months.
- Month 1-2: Ensured the contract scope was clear for their clients and created “buckets” of standard activities for each level of client to make a more streamlined proposal and contracting process.
- Month 3-4: Revitalized their time tracking system and completed a training for the team so they knew how to log their time and the importance. We cross checked to ensure everyone was logging hours as expected.
- Month 5: Pulled report of all logged data and dug through items marked as not billable to client. Found 5.2% of hours for the month that actually were billable and re-categorized them prior to month end invoicing. Reviewed with team members for moving forward.
- Result: About $5,000 missed billable hours. $5,000!
- To note: not every mis-categorized entry was for an hourly client, as some were on retainer. Even on those retainer clients, the mis-categorization means the profitability by client was off.
Here’s the lesson:
- Implementing a process can be a marathon. It is not too often that everything clicks and is fixed on the first go around, and it often takes many iterations of communication.
- There are almost always sub-steps to fix first.
- Example from this situation: matching up contracts, getting data set up to be tracked, implementing tracking policy.
- Unless you can run a report and see profitability by client and you know without a doubt it’s accurate… then there is definitely opportunity somewhere.
If you’re in this situation, here’s what you can do:
- Option 1: Follow the steps I listed above to do this for your own company.
- Option 2: Grab the “how to implement time tracking” to get it set up for your company. It’s still on pre-sale price here!
- Option 3: We do a walk-through live audit with you to customize the steps specific to you. Contact us here to set it up.
- Option 4: We do it all for you, like we did with this client. Contact us here to learn more.
Whatever it is…
Go get that money. You earned it.
This is so helpful Erika!!! thank you for the wisdom with example of tangible results!!! Will start time tracking now!
Glad this helped! Thanks, Danielle!